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Field-Tested Guide

12 Boxes Every Marketer Needs to Check Off

Stop guessing and start growing. Get the Ultimate Marketing Playbook.

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After working with 100s of businesses for over a decade…

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We’ve found everyone misses some of these.

So we put together a proven, field-tested guide:

The Ultimate Marketing Playbook

12 Boxes Every Marketer Needs to Check Off
Get the Playbook
Module 1
Define Your Core Offer
Module 2
Build a High-Converting Website
Module 3
Get a Smart Contact Database
Module 4
Get Right with Google
Module 5
Craft a Killer Lead Magnet
Module 6
Tell All the People You Know
Module 7
Tell People Who Don’t Know You
Module 8
Start Buying Ads (The Right Way)
Module 9
Create Content & Build Authority
Module 10
Connect with Affiliates & Influencers
Module 11
Upgrade with AI & Automation
Module 12
Prepare for Future Growth & Scale
Why did we pack so much content into a single, free marketing playbook?

Honestly? It saves us a ton of time.

So many business owners and marketers ask us questions like “Where do I start?”, “What am I missing?”, “What should I be doing?”. We kept sending them a personalized Google Doc. But then we realized, every plan that worked was essentially the same.

Lots of people have some of these 12 things in place, but almost no one is doing all 12 and doing them well.

Plus, we love to see small businesses win.
Get the Playbook
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Stop guessing. Start growing.

How to Use the Playbook

1

Get Free Access

Just tell us you want it and we'll email you the special link.
2

Make a Plan

Comb through each of the 12 modules and see which ones will help you improve your marketing right now.
3

Read Up

Scan through the instructions and real-world examples to start planning how you'll implement what you've learned.
4

Copy the Action Checklist

Copy the Action Checklist at the end of each module and paste it into your project management app or planning document.
5

Start growing!

We've implemented and seen this playbook work for businesses just like yours. Time to get to it!
What to Expect

Here’s What You Get with Each of the 12 Playbook Modules:

  • What is it?
  • Step-by-Step Guide
  • Measuring Success
  • Real-World Examples
  • Minimum Viable Product
  • Scaling Up
  • Tools & Resources
  • Common Mistakes
  • Action Checklist

Get the Playbook

Let us know you want it, and we’ll send you the link!

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Use the Same Playbook as Other Expert Marketers
Created in partnership with the team at Crown Jewel Marketing, our full-service digital marketing agency.

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