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Field-Tested Guide

12 Boxes Every Marketer Needs to Check Off

Get the Playbook

In helping hundreds of businesses over a decade…

We’ve found everyone misses some of these.

So we put together a proven, field-tested guide:

The Ultimate Marketing Playbook

Get the Playbook
Module 1

Define Your Core Offer

Module 2

Build a High-Converting Website

Module 3

Get a Smart Contact Database

Module 4

Get Right with Google

Module 5

Craft a Killer Lead Magnet

Module 6

Tell Everyone You Know

Module 7

Keep it Cool with Cold Outreach

Module 8

Start Buying Ads (The Right Way)

Module 9

Create Content & Build Authority

Module 10

Connect with Affiliates & Influencers

Module 11

Upgrade with AI & Automation

Module 12

Prepare for Future Growth & Scale

Honestly? It saves us a ton of time.

So many business owners and marketers ask us questions like “Where do I start?”, “What am I missing?”, “What should I be doing?”. We kept sending them a personalized Google Doc. But then we realized, every plan that worked was essentially the same.

Lots of people have some of these 12 things in place, but almost no one is doing all 12 and doing them well.

Get the Playbook
female business owner. candle shop

How to Use the Playbook

1

Get Free Access

Just tell us you want it and we'll email you the special link.
2

Make a Plan

Comb through each of the 12 modules and see which ones will help you improve your marketing right now.
3

Read Up

Scan through the instructions and real-world examples to start planning how you'll implement what you've learned.
4

Copy the Action Checklist

Copy the Action Checklist at the end of each module and paste it into your project management app or planning document.
5

Start growing!

We've implemented and seen this playbook work for businesses just like yours. Time to get to it!

Here’s What You Get with Each of the 12 Playbook Modules:

  • What is it?
  • Step-by-Step Guide
  • Measuring Success
  • Real-World Examples
  • Minimum Viable Product
  • Scaling Up
  • Tools & Resources
  • Common Mistakes
  • Action Checklist

Get the Playbook

Let us know you want it using the form below, and we’ll send you the link!

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Use the Same Playbook as Other Expert Marketers
Created in partnership with the team at Crown Jewel Marketing, our full-service digital marketing agency.

One App. Every Customer. Infinite Connections.